One of the many sources of intellectual reward from running a venture fund is the wide variety of people I have the privilege of meeting and the spectrum of ideas they present. Despite the variety in the backgrounds, personalities, and ideas represented by the entrepreneurs I meet, they almost always fail to get two basic questions right in the pitch during our first meeting.
QUESTION 1: What are your expectations on valuation?
VCs ask this question for at least two reasons. First, we see more deals than we can process, so having a “Pass or Fail” question like this helps make quick work of the diligence. When I hear the CEO of an otherwise interesting company say “We expect $40MM pre-money”, and the business is a year or two away from revenue, I realize my work on that company is done. We log it in the database as something we’ve looked at and move on to the next prospect in the queue.
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