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Do we need some kind of permission to be creative? To live and do business outside the box? I mean, it’s not that small business creativity has to be so wild and far out—it just has to be.  I meet a lot of small business owners who deal with creativity as an afterthought.  Well, just because our companies are small doesn’t mean our ideas and our solutions have to be tiny, too. Of course, creativity and innovation don’t have to be over the top, either.

Fast Company just came out with their 2011 100 Most Creative People in Business. It’s a diverse list with dynamic stories that inspire me (and hopefully you, too).  Whether you are designing a physical product, redefining a company, writing stories and jokes, or figuring out a new way to communicate your political or corporate message, it’s the creativity that makes a company, a brand, an idea stand out.

And creativity works for small businesses too.  In the beginning every business was a small business, so why should we act like creativity is something for the big boys? From some of my favorites on the list, I learned a few things that we can use in our businesses.

 

To read the full, original article click on this link: The Creative Small Business and 4 Ways to Get There

Author:Jamillah Warner