One of the greatest joys of running a business online is the ability to measure results. Yet the very metrics that are supposed to help define the success or failure of your Web efforts are often poorly understood.
The most famous part of Google’s ranking algorithm, PageRank, has been confusing website owners for years. By itself it can’t do very much. But it can be useful if you understand how it works and recognize its many limitations.
However, even Google suggests you’re better off not focusing on it too much. Here are five reasons why (below I’ll tell you what you should focus on instead):
To read the full, original article click on this link: 5 Reasons to Stop Obsessing About Your Website’s PageRank | BNET
