I still get business plans, looking for an investor, that say all too clearly that the first goal of the new business is to do research and development (R&D) on some promising new technology, like superconductivity or cancer research. Investors are looking for commercial products to make money, rather than R&D sunk costs, so your investment hopes are sunk as well.
In fact, the term ‘research and development’ covers a continuum of activities, so you need to use a more precise term to optimize your funding considerations. There are opportunities all along the continuum, and they need to be mapped to the right academic environments and public- and private-sector development organizations before a funding source can be determined.
To read the full, original article click on this link: Startup Professionals Musings: Research and Development are Investor Red Flags
Author:MartinZwilling
