As financial turmoil swirls in the wake of the S&P’s recent downgrade of the U.S. credit rating, it is evident that our economy needs help. Much of what we need as a nation lies in the hands of our elected officials. However, we also need a steady crop of new entrepreneurs to boost employment by creating more businesses. And with respect to these entrepreneurs and their businesses, I say the more boring the better.
In the modern era, entrepreneurship conjures up exciting notions of high-tech, consumer-oriented software that will change the way of life for people across the globe. Indeed, many brilliant startup founders have made dramatic technological or scientific contributions to the world, as well as made a mint along the way. Think cancer-fighting drugs, Google, Facebook, and Netflix. Countless entrepreneurs are motivated by these high-risk, high-return opportunities, and we need more such individuals to keep our economy on the cutting edge of innovation. However, in a flailing economy with discouraging employment data, it is worth recognizing that these are not the only entrepreneurs we need.
To read the full, original article click on this link: The Case For Boring Entrepreneurship
Author:Paul Mandell
