I’ve been part of many business turnarounds in my career. In all situations, I’ve noted the errors consistently made by sales management — all of which negatively impact team morale and sales – which I now refer to as the seven deadly sins.
1. Conflicts with Marketing
We’ve all heard of the traditional conflict between sales and marketing. The sales team says the product is priced too high or not what the customer wants, or that the marketing programs are ineffective. Marketing, in turn, says the sales force is not well trained, too small, ineffective, or a myriad of other complaints.
To read the full, original article click on this link: Sales management sins - Anthill Magazine
Author: John R Treace
