BEIJING: General Electric, the conglomerate, is using open innovation as a way to source ideas capable of boosting sales and solving major energy problems in China.
The organisation has announced a competition in the world's most populous nation, promising $100m in resources to back third party firms and individuals providing solutions to changing energy needs.
Its latest initiative features indigenous partners like Citic Capital and Sequoia Capital China, with the winning entrants potentially working in GE's local R&D centre, being handed funding or receiving an equity investment.
To read the full, original article click on this link: GE taps open innovation in China: News from Warc.com
