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Think of it. You’ve just turned a great idea into reality! A new product, service, process or even business model demonstrates new efficiencies, effectiveness, revenues or profitability, and new marketing and sales opportunities! Surely so much value could not be entirely rejected you think. Think again.

Have you, or individuals or teams around you, developed great ideas or achieved breakthrough innovations only to have them rejected by negativity, complacency or a perceived threat of political competition? Does this happen in the real world?

To read the full, original article click on this link: Creating a Culture of Innovation to Attract and Retain Top Talent | InnovationManagement