Have you given up on innovation? MIT's Michael Schrage says that can be fatal to any company, no matter the industry.
Schrage offers an interesting counterpoint to a famous statement by Columbia Business School's Bruce Greenwald, who said, "In the long run, everything is a toaster." Schrage disagrees, citing the evolution of two-sided toasting (1919), toaster ovens (1950s) and digital toasters (1990s), among other advances.
Original Article: Blogging Innovation: Now is the Time to Innovate - Latest innovation articles, videos, and insights
