“Even during times of economic downturns, products that provide innovations that meet customers’ changing needs will prevail in the marketplace. Innovation keeps companies relevant to consumers.” So says The Three-Dimensional Leader: Negotiating Your Mission, Resources and Context, which also lays out four ingredients to bring out a team’s creative potential.
Innovation requires 1) imagination, 2) coordination 3) synergy from diversity, and 4) getting the customer’s view.
To read the full, original article click on this link: Four Conditions of Creative Innovation | The Leadership Hub
