If you’re an entrepreneur, it’s common to find yourself speaking to people who also want to start a company, but haven’t yet found an idea.
If you look at successful entrepreneurs, you’ll quickly see that they typically figure out something they personally do or understand very well and build a business around it. Fashionistas help you pick the right style. Tech wizards build your software. Retailers launch e-commerce shops. Companies are simply extensions of the founders.
To read the original article: Find Your Start-up Idea | European Innovation Academy
