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INEW WAYS TO INCENTIVIZE WORK AND INNOVATIONf I asked you: what is the best way to incentivize work and innovation in a large economic system? You would immediately respond: financial reward. However, that assumption might not be correct. Here's why.

As a serial entrepreneur, I'm constantly thinking about building new businesses. One of my long standing dreams has been to start a real world company that operates like a massively multiplayer online (MMO) game. One reason I believe that this type of venture would work (and that my dream wasn't purely a fantasy) is this simple insight: MMOs with persistent environments (aka "worlds") have proven an ability to incentivize tens of millions of players to do billions of hours of work.

I'm talking about real, active work and not merely mindless, passive entertainment. Everything from drudge work to extremely complex analysis to the coordination of large groups in the pursuit of solving complex problems. All of this work was accomplished without a real world economic incentive. Instead the pay-off was (tested over billions of hours of play):

* Improvement in status (level).
* Gain new capabilities (new tools) and skills.
* Earn in-game faux money (to purchase new tools and status enhancing items).

To read the full, original article click on this link: Global Guerrillas: NEW WAYS TO INCENTIVIZE WORK AND INNOVATION

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