Barcelona has a clear vision: Becoming the entrepreneurship capital of Europe. That is quite an interesting vision and marketing strategy for a city. Being able to say that you are the start-up capital is quite a titel however will not be easily achieved.
Considering that Barcelona is one of the most liveable and attractive cities and hosts two of the top-ten business schools in Europe, this could however be strategy that might actually work. ESADE’s strong focus on entrepreneurship and ESADE’s business incubator “Creapolis” definitely goes well along those lines.
To read the full, original article click on this link: Barcelona Europe’s next entrepreneurship capital? « My ESADE MBA
Author: tobias
