Just do a quick comparison of the market value to the book value for public U.S. companies over the last two decades and you will see the dramatic upward rise in value attributed to intangibles – ideas, innovations.
In this new world, wealth creation is dependent upon the capacity of a nation to continually create ideas. In short, a nation without a vibrant creative labor does not possess the knowledge base to succeed in the creative economy, and must depend on ideas produced elsewhere.
The creative economy is a new a world in which people work with their brains instead of their hands. A world in which communications technology creates global competition. A world in which innovation is more important than mass production. A world in which investment buys new concepts or the means to create them, rather than new machines.
To read the full, original article click on this link: Are you ready to compete in the creative economy? | Phil McKinney - Sharing his experiences on innovation, creativity and ingenuity
Author: phil mckinney
