Many of us in the technology, media and VC world sit on panels at
lot. Many of them are painfully boring. It’s a shame since it’s such a
golden opportunity for you to build awareness with your audience for
who you are and what you do. And it’s a surprisingly great way to meet
people in this industry who share the stage with you. (photo from left
to right: me, QD3, Brian Solis, Chamillionaire, Ian Rogers and Brian
Zisk – most of whom I got to know through Twiistup panels)
I have written about the topic of sitting on panels before. I sat on two panels in the past week – once at LeadsCon (** see appendix if you’re interested in a back story here) and today at the America’s Growth Capital conference. So it’s fresh on my mind. Hope I won’t be too repetitive.
Here’s my views on how to maximize your time on stage:
Give (your contribution)
1. Educate – Your primary role on stage is to educate the audience. People have paid good money to be at the show and often times it’s to hear people like you speak. It’s your job to know thy audience. And thy topic. Try to find out in advance the make of of the people who will be attending. Things to know: mix of entrepreneurs, big tech company execs, service providers, media people, VCs, etc. It would be good to undertand size of companies. Make sure you really try to get inside the minds of the audience so you speak about what you believe they will think is relevant. Obviously it should be closely aligned with what the topic of the panel is.
To read the full, original article click on this link: Making The Most out of Sitting on Panels
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