From big media entities like Google announcing its new Chromecast device, to startups such as Boxee's reported $30 million sale to Samsung, companies of various sizes and specialties have made recent news in TV technology. A space that's rife for disruption, the online video arena has seen players from Apple to Netflix wrestle for years to declare living room dominance. But as a complex ecosystem that involves content protection, syndication rules and ad targeting, this market has been difficult to master.
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