To be an entrepreneur you must make sales. Your business cannot survive without them.
Most businesses flounder not because of a bad idea or because of a lack of sustainable demand for products and services. Instead, they fail because of a lack of proper marketing and sales efforts. Marketing is a multichannel endeavor while sales has just one purpose: to bring in more client and customers.
The ability to sell isn’t taught in school and it doesn’t come with most college degrees. No wonder entrepreneurs struggle to keep the revenue coming in.
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To read the original article: 10 Sales Blunders No Entrepreneur Should Ever Make
