A start-up investment model developed by SA
entrepreneur Eve Dmochowska (pictured) and her colleagues to solve key
problems in SA start-up financing proved a big hit at the annual South
by South West (SxSW) Interactive festival held in Austin, Texas earlier
this week. Dan Oshinsky, a reporter for a local news station, described
her as one of the best presenters he had seen at SxSW, alongside such
luminaries as Clay Shirky and Marc Cuban.
The idea she presented, CrowdFunding, will obtain investment in R1 000 blocks from individuals, and raise R1m for its first fund. It is structured as a trust, which resolves a number of regulatory issues around investments and soliciting funds from the public.
The idea was launched almost by accident. When the news leaked out of a small preview circle, the pledges began streaming in, with 254 investors offering R842 000 in just the first two weeks. This was well ahead of her expectations, which was that R1m might take three or four months to raise.
To read the full, original article click on this link: Tapping the crowd for start-up funding | TechCentral
Author: Editor
