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When the economy tanks as it did in the recent recession, that’s a strong signal that things have to change, and it’s hard to miss. But most of us in business have to deal most of the time with weak signals, or change that is happening in a far more subtle way. These changes can be cultural, like the increasing need to be social, spawning Facebook and a hundred others, or technological, like the explosion of mobile devices around the world.

 

To read the original article: Startup Professionals Musings: How Good Is Your Business At Reading Weak Signals?