In an age where Kickstarter and Indiegogo are virtually household names, it’s hard to remember that just a few years ago "crowdfunding" hadn’t even been codified.
Danae Ringelmann and two of her classmates from the University of California at Berkeley Haas School of Business – Slava Rubin and Eric Schell – came up with the idea to use technology to democratize finance and launched Indiegogo in 2008. The idea was simple: allow people to put their money behind the ideas that they believe in.
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To read the original article: Indiegogo Co-Founder: When We Started, the Word 'Crowdfunding' Didn't Exist | Video | Entrepreneur.com
