When Exogen Biotechnology needed to raise money, the startup turned not to venture capitalists but to crowdfunding site Indiegogo. In just 10 days this year, nearly 300 donors from all over the world chipped in $50,000.
"The advantage of doing it the way we have done it is we have better control of the whole process and the company right now," said Sylvain Costes, who co-founded Exogen with Jon Tang.
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To read the original article: Biotech startup turns to crowdfunding - SFGate