“The big trick in sales is not talking, it’s listening.”
This was one of many gems that Mark Elliott, co-founder of Venture Accelerator Partners, shared with our attendees at last week’s Entrepreneurship 101 lecture on business-to-business (B2B) sales. After hearing all of the wisdom he shared, it’s not surprising that Mark has been successful in this area. Here is some of his advice.
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To read the original article: The big trick in sales is not talking, it's listening - MaRS
