In the year 100,010, some evolved species will be digging through ancient digital rubble and find a strange visual iconography made of tiny colorful squares with rounded corners. They will diligently attempt to decipher what we meant by "I am T-Pain," "Doodle Jump," and "Zombie Farm." Finally, they will conclude that our native tongue was something called Apps.
Every day new apps are introduced for the iPhone, iTouch, and now the iPad (not to mention Android apps). Each represents a new business and the touch-screen icons serve as their "logos." With over 100,000 apps to date and more on the way, this is a creative gold rush for graphic designers and fuels our insatiable lust for designing logos.
To read the full, original article click on this link: "American Trademarks" Traces the Origins of Our Logo Lust | Yes to Less | Fast Company
Author: Ken Carbone