It’s said that on Twitter it’s not the number of followers you have that counts, it’s how many times you’ve been retweeted. And there’s some truth to that. While follower counts can be tricked, inflated or simply represent the number of people actively ignoring you, retweets show people actually engaging with what you’re putting out there. Having your content retweeted by your network means adding exposure, additional authority, and, more importantly, that people like what your brand is doing or saying. And that’s a pretty big metric to keep an eye on while participating in social media.
Last month I wrote about 5 ways to track Twitter sentiment. After that post, SmallBizTrends reader Mark Harbeke emailed me looking for tools to help him track retweets. I was able to offer him couple early recommendations, but it made me want to dig deeper to see what was available for SMB owners looking to track retweets.
Here are some of the most valuable tools I stumbled across to help SMB owners measure influence.
To read the full, original article click on this link: 6 Quick & Easy Tools To Measure ReTweets | Small Business Trends
Author: Lisa Barone
