In today’s hectic digital lifestyle, everyone has a personal brand that defines who we are, what we do professionally, our personal lives, and the message that we project online. Whether you like it or not, personal branding plays a huge role in today’s online market. We are now forced to think about our own network of friends and how we communicate and engage with them. In reality, it basically comes down to providing value and meeting needs.
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To read the original article: Be clear, be consistent: how to get personal branding right | memeburn
