To win at any game, you need to first learn its rules inside out and then practice, practice, practice till you become an expert at it. The same philosophy applies to most things in life, including email marketing. Email marketing is probably the most scientific part of marketing, where every single aspect of the communication can be tested to zero in on the best variation, its results are distinctly measured and attributable to specific actions made by the user, thanks to the latest advances in email automation technology.
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To read the original article: 10 commandments that will transform your email marketing efforts forever | memeburn
