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InnoCentive Blog Why Open Innovation is Essential to Business Success

Innovation is a key driver in business success. While it’s not something that business owners and employees need to have top of mind every day, it does help to always be thinking about how you can move business, and who knows, maybe the world, a little further.

One reason innovation is so important is it helps business owners push themselves and their businesses to evolve. It makes them better managers, better business people and maybe even better people as innovation constantly challenges what we know and accept as the truth. Innovation also pushes employees to think harder about not how they can just fulfill their job responsibilities but take their positions even further.

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