Each morning people wake up and choose how they will start the day. For some, this may mean a quick workout before heading to the office and for others it could mean spending some time with their kids, reading the morning news or catching up on work-related emails.
In reality, everyone is making personal and professional trade-offs -- spending time here versus there. But ultimately being effective is not a matter of finding a balance between two spheres, but rather it's optimizing how you spend your time across the board. It's time that people embrace the notion of time optimization and put the idea of attaining work-life balance to bed.
