A Final Ted Kennedy Innovation: A New Way To Use Twitter
Today, with Ted Kennedy in repose, his family bears responsibility for a technological advance, one that, if replicated by others, will save time, money and mental bandwidth. It seems small potatoes: instead of using e-mail to distribute information about funeral arrangements, the family has set up a Twitter account, @kennedynews. The handle will be used to provide updates about timing, logistics, even VIP arrivals to various events. This will undoubtedly prove more efficient than press releases, which must be clicked on and skimmed until the particular piece of information is communicated. The 140-character limit will force the info to be communicated quickly, unadorned with extraneous words.
