This video is from Apple Fellow and entreprenuer Guy Kawasaki. "The Art of Innovation", which contains a number of useful steps that are spot on and worth thinking about for any business regardless of size.
In TheGivingMachine, we are constantly trying out new things. Some of them work well and some don't. However, the ability to get even a "beta" version out the door is important becuase it is not until your community tries your product or service, that meaningful input comes back your way. What you want to give/sell and what people want to receive/buy are always different.
To read the full, original article click on this link: The Art of Innovation - Ecademy
Author: Richard Morris
