When it comes to entrepreneurship at the UW-Madison, John Surdyk is smack-dab in the middle of the action, right where the ideas start.
Surdyk is director of INSITE, the Initiative for Studies in Transformational Entrepreneurship, a “knowledge center” in the School of Business set up to encourage and facilitate the art and science of starting a company.
Image: John Surdyk is the director of the INSITE program at the UW-Madison School of Business. INSITE stands for Initiative for Studies in Transformational Entrepreneurship.