Veteran of the venture capital sector, Israeli Jon Medved, will address the Creative Innovation conference in Melbourne this month, spruiking opportunities for Australian investors and start-ups in the fledgling equity crowdfunding market.
Instead of taking pledges from individuals in return for a reward or service, such as the campaigns offered by Kickstarter and Pozible, equity crowdfunding allows individuals to invest for financial return in the business.
Image: Leader: Jon Medved's site OurCrowd has described itself as "Kickstarter for rich people". Photo: Bloomberg