Gaining new customers is always a priority. But that doesn't mean keeping your existing clients happy isn't also high on the to-do list. Keeping your startup's churn rate steady—and low—is critical.
So what's going wrong when those numbers take a turn for the worse? I polled 10 entrepreneurs from YEC about the surprising things that could negatively effect a company's churn rate, so you can learn how to up your game.
