You’ve got a great business model. You’re offering the kind of product or service people will absolutely love and, more importantly, pay money to receive. You know how to practice outstanding customer service. You’re ready to make some money. And yet, all of that won’t matter if customers can’t find your place of business. The simple fact of the matter for brick-and-mortar stores is that if people can’t find your location, they’ll just go out of their way to visit one of your competitors. That’s a disaster for your small business.
