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Your money might get you a cool T-shirt or bolster a good cause, but pledging money to a crowdfunding campaign isn't the same as shopping online or donating to charity. Extra scrutiny may be required.

Google "Greek bailout fund" and the top search result is currently an Indiegogo campaign aiming to raise the 1.6 billion euro (or nearly $1.8 billion) payment Greece owes the International Money Fund on Tuesday. Indiegogo CEO Slava Rubin told CNBC last week that if the campaign is successful, the site will work with campaigner Thom Feeney — a 29-year-old Londoner — to arrange transfer of the funds to Greece.