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nebia shower head

Apple CEO Tim Cook and Alphabet chairman Eric Schmidt may be at the helm of one of Silicon Valley’s greatest corporate rivalries, but when it comes to showering habits, the two men have more in common than one might think.

Cook and Schmidt are both early backers of Nebia, an eco-friendly shower system that atomizes water into a kind of mist in order to drastically reduce waste. After five years in the making, the product -- which comprises a shower head and a removable hand-wand -- is now debuting on Kickstarter, where it surged past its $100,000 goal in just eight hours. (As of now, it has raised more than $380,000.)

Image: nebia