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Founded by Rich Bendis

cycling

Cycling technology has improved in leaps and bounds over the past few years. There are an endless number of new individual components and gadgets that make riding safer, more functional, and more comfortable. Everything from the apparel worn today, to the cycle helmets, and the bikes themselves, has come a long way since the Greg LeMond era of two decades ago. These improvements bring benefits in every area of cycling and will only continue into the future.