For any organisation, big or small, investments in technology seem like a gamble. Get it right, and you seem like a visionary in touch with the times and will likely be looked to as a leader in your field. Get it wrong, and you’ll be pilloried and spend years paying for your mistakes.
It’s not easy, and even the biggest players can get it wrong, but with the right kind of research you can radically increase your chances of getting it right.
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