Silicon Valley is the capital of global innovation, but it’s not just for startups anymore. Now big non-tech businesses are mimicking them by investing in innovation centers or labs that look and feel more like a boot-strapped venture rather than a global enterprise.
So why are the likes of Walmart, Sephora, BMW, Ford, Target, McDonalds and a slew of others investing in Silicon Valley and other tech centers around the world? That’s the focus of a recent report in innovation centers Jerome Buvat of CapGemini Consulting and I spent the past eight months studying and researching.