When we look at the psychology of human behavior we can begin to understand certain motivations which draw adults to social media.
Abraham Maslow published his theory of human motivation in 1943. Its popularity continues unabated. Like his colleague Carl Rogers, Maslow believed that actualization was the driving force of human personality, a concept he captures in his 1954 book, Motivation and Personality Maslow’s great insight was to place actualization into a hierarchy of motivation.
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