Innovation America Innovation America Accelerating the growth of the GLOBAL entrepreneurial innovation economy
Founded by Rich Bendis

ALiz Carltont this week's Fast Company Innovation Festival, we asked some of the most creative minds in business what single attribute prospective employees must possess if they want to work for their companies:

1. OWN IT "Our company is based on seven tenets, one of which is, 'Own it'," says 360 Live Media's Liz Carlton. "That really embodies coming up with ideas—coming up with them, and executing them."