Steve Jobs said that 20 years ago, but it wasn’t until decades later with the rise of the Internet and massive success of companies like Google, Facebook and Uber, that coding truly became “cool”. Today, seemingly everyone wants to learn how to code. The increased interest in obtaining basic engineering skills is great for innovation and the economy. However, as more sales and marketing pros are learning the basics of coding, more engineers need to learn the basics of sales, especially if they are building a startup. Here’s why:
