Having time to think about “leadership” at most startups feels like a luxury. It feels like something you could turn your attention to once you have tens of millions of dollars and a large staff to run operations and you could step back from it all and think about how to lead. The reality of most startups is about survival. And because running a company requires money to fuel staff and offices and acquire customers and the like, much of the time spent in early days at a start feels like a constant struggle to raise money, convince others to join your company when they can get offers from companies that have more money and convince existing staff to stick with you despite the hours and stresses and set-backs.