Innovation America Innovation America Accelerating the growth of the GLOBAL entrepreneurial innovation economy
Founded by Rich Bendis

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Lies are hard to detect, and you're probably worse at catching them than you think. Psychologically speaking, lies are like needles in haystacks. Human communication relies on cooperation, so most of the things people tell you have to be true most of the time—probably more than you realize.

YOUR BRAIN ERRS ON THE SIDE OF INGENUOUSNESS We're verbally inundated with more information than we pause to notice and instead take much of it at face value, which we're right to do more often than not. If that weren't the case, it would be hard even to get a simple conversation started, let alone accomplish any goals you want to achieve.