You’re working on a new venture and you know you’ve got to create a plan to execute it. So you look at past projects, gather and analyze relevant market data, make predictions about how much revenue you’ll be able to generate, decide what resources you’ll need, and set milestones to reach your targets. Right? Not so fast. That process might work for conventional or ongoing business lines, but new ventures, which are less predictable, require a different set of planning and control tools. That’s where the discovery-driven planning (DDP) process comes in.
