“Boost Innovation Without the Boss” according to an
article by Paul Sloane. Citing data from The Nielsen Company’s study of
30 large consumer products companies showed that companies with White
Space Teams (what they call Blue Sky) teams are far more successful at
creating revenue generating innovation than companies trying to innovate
through the traditional organization structure. And, as recommended in
this blog, these teams are more than twice as effective when they are
dedicated off-site teams! And, organizations with minimal senior
executive involvement generate 80% more product revenue than those with
heavy senior level participation.
Hierarchy is an innovation killer. The higher a manager goes, the more he feels compelled to “weed out” options. Unfortunately, most of this weeding is based upon Defending & Extending the existing Success Formula. Doing more of the same better, faster and cheaper dominates innovation thinking the higher the manager is placed! Rather than championing new innovations that could take the business into new markets with new products, senior people will apply the 20 Innovation Killers from Kamal Hassan! They will say the idea doesn’t fit, for a variety of reasons, and feel justified they’ve added their managerial “value.”
To read the full, original article click on this link: Blogging Innovation » Doubling Innovation Success with White Space
Author: Adam Hartung
