Innovation America Innovation America Accelerating the growth of the GLOBAL entrepreneurial innovation economy
Founded by Rich Bendis

ideas

Lately, I've seen a lot of discussion around disruption vs. innovation. The question always arises: Are they the same?

I believe that disruption is simply the result of the rapid evolution of a business. The words disruption and innovation have become almost interchangeable ever since Harvard Business School Professor Clayton Christensen coined the term "disruptive innovation" in the 1990s. It wasn't until recently that I took the time to consider the relationship and differences between disruption and innovation, and how each can affect or alter a company's path to success.