Google has stated that the “market of conversations”
are growing to a point that businesses will either jump in or fall out.
The way Google positions the need for enterprises to engage is in their
statement which says “Bottom line: More and more business is
going to transact via Twitter, LinkedIn, Facebook and other
applications yet to be developed. This train is too important to
miss.”
Has Google Failed?
Social media is here to stay. More personal communications are being sent via social media than email, which is mindboggling. Technological developments are on the horizon. Google has launched numerous “social trial balloons and many have failed. Failure is part of success. The determining factor is learning from failure and moving to new ground using lessons learned from your failure and others. Google is nothing more than a great big incubator of “trial and error” and they use their failures, and that of others, to predict market behavior. However their predictions are not based on past references rather future indicators of “market shifts”.
To read the full, original article click on this link: Where is the Social Train Going? |
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