Jeff George, VP of Research & Development at Campbell Soup Company, gave a captivating talk at Spigit's Ignite conference that detailed the company's innovation program and its use of crowdsourcing to DRIVE BUSINESS IMPACT.
From business saving ideas from employees to how the team plans to scale the program, he covered it all.
Whether your innovation program is just getting started or has been running for a number of years, there are a ton of valuable lessons in this video. Check it out!
