Innovation America Innovation America Accelerating the growth of the GLOBAL entrepreneurial innovation economy
Founded by Rich Bendis

NewImage

Mission statements are fine and employee handbooks are dandy, but what really matters in an organization is the purpose behind it all. That’s the message in a new book from Nick Craig, founder and president of Core Leadership Institute. Whether in business or in our personal lives, a strong sense of purpose offers firm footing on shifting ground. After working closely with 10,000 senior executives over 10 years, Craig learned that for “95% of them, it wasn’t about quitting their job and going to work for Save the Children…. (It) was about realizing that purpose is present in every moment, and we can choose to operate from it or not.” Craig joined the Knowledge@Wharton radio show on SiriusXM to talk about his book, Leading from Purpose: Clarity and the Confidence to Act When It Matters Most.

Image: http://knowledge.wharton.upenn.edu